The important task of making your social media accounts accessible for those with disabilities requires mindfulness, thought, and consideration. Sometimes in the rush to post, it can be very easy to forget to add alt-text image description or not caption a video. After all, if you are a team of one like most social media managers in higher education, who is going to hold you accountable? Chances are your supervisors and university administration don’t use screen readers and are unaware of these accessibility issues that you are working to resolve. This is why it is vital to have a conversation with your supervisors and campus stakeholders about the importance of accessibility in social media and the measures you are taking to improve it.
